What is The Scout Guide?

Who We Are

The Scout Guide is a 100% woman-founded national franchise that offers an elevated advertising experience to local businesses through our printed city guides and on our digital channels. We are community builders that showcase the people and faces behind local businesses.

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 Our print guides and online directories showcase excellent independently owned businesses in a variety of categories.

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LOVE

Here and in our weekly newsletter, The Scouted Life, we offer regular doses of inspiring and informative lifestyle content.

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LOCAL

The Scout Guide connects users to local businesses through our guides, curated by market owners and tastemakers.

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CHAMPIONS OF SMALL BUSINESS

Christy Ford and Susie Matheson launched The Scout Guide with a specific mission—to save small businesses. They had stood by watching as characterless big-box stores and online behemoths began suffocating the local shops that make our cities unique. What started as one guide in Charlottesville, Virginia, has now grown to encompass guides in cities—big and small—from coast to coast. Since then they’ve met countless entrepreneurs who have followed their dreams and started their own businesses, and to this day, their stories inspire them. And while each story is unique, there are a few common threads: taking a risk, recognizing an opportunity, following a passion, persevering, and being deeply committed to their community. That’s why Christy and Susie—and everyone at The Scout Guide—is committed to continually supporting the local businesses in your community.

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From the perfect shade of white to a beautiful black hue, the exterior paint you choose can make or break the entire design of your home. With upkeep, impact, and a nod towards timelessness in mind, five Scouted design experts report on the 2024 exterior paint trends you should consider right now. Ready to make a change to your home?

@cc_interiors | @tsgorlando
📷: @ohkayykk

@merrickconstructionco | @tsgtworivers
📷: @jimismithphotography

@a.classical.studio | @tsgalpharettaroswell
📷: @jodigrace.georgia

@itsmorethanjustpaint | @tsgminneapolis
📷: @spacecrafting_photography

@moontoweraustin | @tsgaustin

#thescoutguide #exteriorpainttrends

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From the perfect shade of white to a beautiful black hue, the exterior paint you choose can make or break the entire design of your home. With upkeep, impact, and a nod towards timelessness in mind, five Scouted design experts report on the 2024 exterior paint trends you should consider right now. Ready to make a change to your home? @cc_interiors | @tsgorlando 📷: @ohkayykk @merrickconstructionco | @tsgtworivers 📷: @jimismithphotography @a.classical.studio | @tsgalpharettaroswell 📷: @jodigrace.georgia @itsmorethanjustpaint | @tsgminneapolis 📷: @spacecrafting_photography @moontoweraustin | @tsgaustin #thescoutguide #exteriorpainttrends

Check out @tsgtampastpete’s launch party for Volume 10!

📷: @ashley_izquierdo

Venue: @wineonwatertampa @predalinawaterstreet @watersttampa 
Florals: @floristfire 
Linens: @bbjlatavola 
Video: @motionminds 

#thescoutguide #tsgtampa #tampa #florida #launchparty

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Check out @tsgtampastpete’s launch party for Volume 10! 📷: @ashley_izquierdo Venue: @wineonwatertampa @predalinawaterstreet @watersttampa  Florals: @floristfire  Linens: @bbjlatavola  Video: @motionminds  #thescoutguide #tsgtampa #tampa #florida #launchparty

It’s official; 2024 is the year of the cowboy. Ready to add Western-inspired fashion to your wardrobe? These Scouted small business options are the perfect mix of style-forward folksy and country chic. Yee-haw, y’all.

Alemais Rhonda Shirtdress | @leweekendstudio | @tsgbirmingham
Great Outdoors Hat | @j.wbennett | @tsgparkcity
Cara Cara Meadow Mist Erica Shirt | @twillsc | @tsggreenville
Concho Queen Dangle Earrings | @marian_tx_ | @tsgsanantonio
Sneaky Snake Boot | @frauleinboots | @tsgsanantonio
Carolina K Alma Skirt | @katnoelle_boutique | @tsgdallas
RRL Studded Leather Belt | @caveandpost | @tsgphoenixscottsdale
Gold Horseshoe Bolo Tie | @kemosabe1990 | @tsgaspen
Suede Fringe Jacket | @hideoutleathers | @tsgjacksonhole
The Zebra Bag | @holaguava | @tsgneworleans
Lia Shirt | @uniquities | @tsgcharlotte
Vintage Turquoise Squash Blossom Necklace | @clpjewelry | @tsgdenver
Amundsen Field Shorts | @acmefinegoods | @thescoutguideboulder
Bone & Gold Heart Boot | @citybootsofficial | @tsgfortworth

#thescoutguide #westernwear #springfashion

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It’s official; 2024 is the year of the cowboy. Ready to add Western-inspired fashion to your wardrobe? These Scouted small business options are the perfect mix of style-forward folksy and country chic. Yee-haw, y’all. Alemais Rhonda Shirtdress | @leweekendstudio | @tsgbirmingham Great Outdoors Hat | @j.wbennett | @tsgparkcity Cara Cara Meadow Mist Erica Shirt | @twillsc | @tsggreenville Concho Queen Dangle Earrings | @marian_tx_ | @tsgsanantonio Sneaky Snake Boot | @frauleinboots | @tsgsanantonio Carolina K Alma Skirt | @katnoelle_boutique | @tsgdallas RRL Studded Leather Belt | @caveandpost | @tsgphoenixscottsdale Gold Horseshoe Bolo Tie | @kemosabe1990 | @tsgaspen Suede Fringe Jacket | @hideoutleathers | @tsgjacksonhole The Zebra Bag | @holaguava | @tsgneworleans Lia Shirt | @uniquities | @tsgcharlotte Vintage Turquoise Squash Blossom Necklace | @clpjewelry | @tsgdenver Amundsen Field Shorts | @acmefinegoods | @thescoutguideboulder Bone & Gold Heart Boot | @citybootsofficial | @tsgfortworth #thescoutguide #westernwear #springfashion

Are you an admirer of midcentury architecture, partial to a pastoral farmhouse, or swayed by an uber-modern abode? This collection of April Scouted real estate offers something to fit every architectural style.

@dickensmitchener | @tsgcharlotte
@pollyanna.evmontana | @tsgbozeman
@meganmawicke | @tsgnorthshorechicago
@andrewsellsnaples | @tsgnaples
@nataliekoppatx | @tsgaustin
@timgoodacre | @thescoutguideboulder
@sherihagertygroup | @tsgtriangle
@annarboralex | @tsgannarbor
@bradlippitzgroup | @tsgchicago
@lisamcgehee_mcg | @tsggreenville

#thescoutguide #onthemarket

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Are you an admirer of midcentury architecture, partial to a pastoral farmhouse, or swayed by an uber-modern abode? This collection of April Scouted real estate offers something to fit every architectural style. @dickensmitchener | @tsgcharlotte @pollyanna.evmontana | @tsgbozeman @meganmawicke | @tsgnorthshorechicago @andrewsellsnaples | @tsgnaples @nataliekoppatx | @tsgaustin @timgoodacre | @thescoutguideboulder @sherihagertygroup | @tsgtriangle @annarboralex | @tsgannarbor @bradlippitzgroup | @tsgchicago @lisamcgehee_mcg | @tsggreenville #thescoutguide #onthemarket